I'd call that in.
" When the Activation is Complete, you can begin adding movies to your Instant Queue on you PC. The titles you have added will now display on your Blu-ray player or Blu-ray Home Theater System.
Depending on the age of your model, some players will allow you to add movies directly from the player, older players will require you to use the Netflix.com website to add titles to your queue. "
So some devices let you add, some don't. Be sure to call this in and get a clear answer what it does and does not do.