The push to buy a TV with a higher Hz rating is a result of LCD and LED TVs having inherent trouble properly displaying fast motion. With 60Hz, a TV may show stuttering during scenes with fast motion. A TV with 120 or 240Hz artificially creates extra video frames that "fill in" the blank spaces a 60Hz TV may give. The problem is that many TVs don't do the higher image processing very good. Also, many viewers see a worse artifact than stuttering on 240Hz TVs in that they add so many artificial fill-in frames that they make everything, especially film content, look like video from a cheap camcorder. I own two 120Hz LCD TVs that do a terrific job of processing the refresh, so I don't see the video effect. I also two Panny Plasmas which don't have any refresh issues, and like Pepe said, they look terrific. My father-in-law has a 240Hz LED and to me and my kids, it's unwatchable because everything has that cheap camcorder look. I also own a 60Hz Panny LCD, but it's only a 32" so I don't see any bad motion blur.
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