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Buzz Out Loud Lounge: Dumb Buzzwords Must Die

by cyndymcc - 6/3/08 9:08 AM
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Post 1 of 12

Dumb Buzzwords Must Die

by cyndymcc - 6/3/08 9:08 AM

Are there others out there who are annoyed by the growing use of the term "future-proof" in tech collateral and magazine articles?

It doesn't even make sense, IMO. If something is fire-proof, it's impervious to fire. Waterproof = protected from water. I don't see how protecting me from the future is a positive thing. Yes, I know what marketers mean when they use the word in their copy...but that doesn't make it less dumb.

I thought we were finished with this buzzword / buzzphrase silliness.

/:{

Cyndy

Post 2 of 12

It's part of the human condition

by 4Denise - 6/3/08 10:16 AM In reply to: Dumb Buzzwords Must Die by cyndymcc

This tendency of ours will never die. Sorry.

Denise

Post 3 of 12

(NT) What is the human condition you're referencing?

by cyndymcc - 6/3/08 1:15 PM In reply to: It's part of the human condition by 4Denise

Post 4 of 12

My First Computer Was Future Proof

by Renegade Knight - 6/3/08 11:38 AM In reply to: Dumb Buzzwords Must Die by cyndymcc

When the time came to upgrade to the "future" the upgrade cost more than the newer computers made by others. That's becasue it turns out what future proofed my computer in the once since. Literally made it future proof in the actual meaning of the words sense.

Hooah!

Post 5 of 12

I'm not sure what's changed...

by PressAnyKey - 6/3/08 3:29 PM In reply to: Dumb Buzzwords Must Die by cyndymcc

to make buzzwords like "futureproof" obsolete. In fact I expect that this tendency will continue to grow.

Post 6 of 12

Why would you even want that?

by Aeirlys - 6/3/08 6:08 PM In reply to: Dumb Buzzwords Must Die by cyndymcc

Saying that something's future-proof implies that, at least in terms of whatever is being marketed, we have reached the end of all possibilities. The connotation is disturbing.

Post 7 of 12

(NT) Precisely! Thanks for the validation

by cyndymcc - 6/3/08 7:14 PM In reply to: Why would you even want that? by Aeirlys

Post 8 of 12

If it quacks like a duck . . .

by Vegaman_Dan - 6/4/08 10:30 AM In reply to: Dumb Buzzwords Must Die by cyndymcc

"In our customer-centric world we must focus on our core competencies in a proactive manner with an action plan to repurpose our synergistic resources effectively in a timely manner to which we can maximize the skills transfer and integrate our misson-critical infrastructure in such a means as to minimize the impact to our empowerment process needs."

In other words, you're fired.

Post 9 of 12

Hysterical book "Why Businesspeople Speak Like Idiots"

by cyndymcc - 8/3/08 7:49 PM In reply to: If it quacks like a duck . . . by Vegaman_Dan

by Brian Fugere, Chelsea Hardaway and Jon Warshawsky

Post 10 of 12

Future proof?

by punterjoe - 8/4/08 5:47 PM In reply to: Dumb Buzzwords Must Die by cyndymcc

I prefer the term "progress resistant" ;)

Post 11 of 12

Or learning curve ;)

by Nicholas Buenk - 8/5/08 1:28 AM In reply to: Future proof? by punterjoe

I prefer the term "progress resistant user". ;)

Post 12 of 12

(NT) "Feature-proof" is more like it

by cyndymcc - 8/9/08 8:40 PM In reply to: Future proof? by punterjoe

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