Buzz Out Loud Lounge: Download prices - what's worth more, video or audio?
Download prices - what's worth more, video or audio?
by aodonnell - 10/2/07 1:41 PMI've come to the conclusion that I believe audio should be worth more than video. At least when it comes to songs vs. TV shows (and perhaps even movies).
I don't think I've ever heard anyone else have this opinion before ... it's certainly something that I just realized. It definitely seems that we, as a society, view video as somehow "better" than audio. And we've priced it as such. But think about this. How many times have you listened to that favorite 80s or 90s song? When you buy a song (or CD) how often will you listen to it before you move it from your regular rotation to some sort of less listened to playlist? Now think about how you watch TV shows (and probably movies as well).
For me, when I buy a song I'll put it in my "Recently Purchased" playlist and listen to it a lot for the next month or two. Then I'll move it out to a more genre-based list - such as "pop" or "metal" or even "80s". I generally listen to those less, but about once every couple of months I'm just in the mood for metal (for example) and I'll listen to that a lot. At which time that song I bought a few months ago is again being listened to.
My TV watching is different. I'll usually only watch a show once. If it's a hilarious episode of Robot Chicken or something like that, maybe twice. After that I'll delete it from TiVo and won't watch it again.
So if that's my routine, audio should be worth more to me since I'll "consume" it more times. Right? What do you guys think? Am I missing something? Is that not how the average person consumes audio and video?
eh..
by mementh - 10/2/07 5:31 PM In reply to: Download prices - what's worth more, video or audio? by aodonnellI think audio is used more yes.. because we can use it in more places.. driving walking working..
while video is a "all attention" deal.
so i agree audio is worth more
In an abstract way, audio...
by navsimpson - 10/2/07 6:16 PM In reply to: Download prices - what's worth more, video or audio? by aodonnellBut it takes way more money to produce video doesn't it? A great album might cost less than $50,000 to make (maybe even less than $5000) but a great film might be anywhere from a million to hundreds of millions of dollars.
investment dollars for video
by aodonnell - 10/2/07 7:28 PM In reply to: In an abstract way, audio... by navsimpsonInteresting point. Though, I think that assumes that DVDs and movie theaters would go the way of CDs. I don't think that's the case.
They are already producing the video for TV or theaters/DVD in the case of movies. Selling digital downloads is simply a new way to make money that didn't even exist a few years ago. Now they simply convert the video and make cash. It's mostly gravy at that point. The money to cover production costs is made by advertising in the case of TV or box office dollars in the case of movies.
no
by mementh - 10/2/07 9:13 PM In reply to: investment dollars for video by aodonnellvideo is not as consumable.. i mean you can't drive and watch video..
untill you can its apples and oranges.. Audio is more consumable for a person who is on the go
Change Parameters
by Renegade Knight - 10/10/07 11:36 AM In reply to: Download prices - what's worth more, video or audio? by aodonnellIf All Music were only available in Video Format...we would still play it and enjoy it more than movies ando ther Video types.
It's not the audio that drives the value. It's what the object we are giving the value to is. Songs have repeat staying power. Audio books and movies don't. However movies with video take a lot more money to make and I'd not like to give them up. A rock band may not be cheap when they put out a audio only song, but they are nowhere near what it costs to film a show.
Another Way to Look at it.
by Renegade Knight - 10/10/07 11:38 AM In reply to: Download prices - what's worth more, video or audio? by aodonnellMy music collection is much larger than my video collection.
Whatever the price though I can only spend as much as I did since it was spare money I used to buy it. If all the various artists want a part of my music money they need to split it up more ways than video does. My video budget is smaller, overall, but doesn't have as many 'must own' movies on the list either.
The important factor to me is how much
by minimalist - 10/10/07 6:56 PM In reply to: Download prices - what's worth more, video or audio? by aodonnellit cost to make and how and the number of people involved in the process. Time and effort is what gives a thing value (along with the quality of the finished product).
TV shows and Movies have huge crews and cost millions of dollars to produce per episode. A typical album costs only a fraction of that amount.
I am convinced that part of the reason people began to devalue recorded music was because big box stores started selling DVD's for 19.99 (now as low as 14.99 on release day). Nobody thought anything of 15.99 and 16.99 CD's back in the mid nighties. But now that DVD's have become so cheap how can you ever justify charging 17 or 18 bucks for a CD? Or even 12 bucks? When you go digital and take away the cost of distribution and packaging you'd have a really hard time arguing your product is worth anything more than 8 or 9 bucks tops.
There were of course other factors at play in the devaluation of recorded music but I think it's ironic that the entertainment industry was itself at fault in causing their own products to be worth less.
Video investment made up for
by aodonnell - 10/11/07 3:18 AM In reply to: The important factor to me is how much by minimalistI see several people using the whole "it costs more to make" argument for video. I understand that thinking, but in my opinion they are making up for that costs in the money they get on normal TV and/or DVD sales. Digital sales are just gravy on top.
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